Wesfarmers Health

Wesfarmers Health releases Australia’s most comprehensive dataset on the cardiometabolic health of the nation

Australia’s health debt remains significant following the COVID-19 pandemic, with Australians’ cardiometabolic health yet to return to pre-pandemic levels, reveals the inaugural Wesfarmers Health: Australia’s Health Index.

With cardiometabolic disease including stroke and heart attack the leading cause of death in Australia, the Index captures metrics for key cardiometabolic risk factors such as obesity, high blood pressure, daily smoking and diabetes. 

Jointly launched at Parliament House in Canberra by Wesfarmers Health Managing Director Emily Amos and Assistant Minister for Health and Aged Care the Hon Ged Kearney MP, the Index provides the most comprehensive, real-time view of Australia’s heart health driven by deidentified data collected from almost 500 SiSU Health Stations nationally.

Key findings of the inaugural Wesfarmers Health: Australia’s Health Index include:

  • Australia’s 2024 Index score is 92, indicating the odds of having two or more health risk factors is 8% higher than it was in 2018
  • Nearly one in two Australians have an elevated risk of heart disease
  • Nearly 3 in 5 Australians do not get their blood pressure checked regularly
  • Gen Z (aged 16 – 24) have the highest daily smoking rates
  • Health debt from the COVID pandemic remains significant
  • Nearly 1 million Australians are at extreme risk of a heart attack or stroke, with men at greatest risk
  • The number of Australians with diabetes may increase by 1 million over the next five years
  • Australian Capital Territory is Australia’s healthiest state or territory, with Tasmania the most at risk

The Hon Ged Kearney MP said the findings of the Index highlight critical health challenges, “Accessible and actionable health data is key to driving positive change. The health issues highlighted in this report are multi-faceted, affecting millions of Australians.”

Wesfarmers Health Managing Director Emily Amos said the Index is more than just a health snapshot.

 “Our Health system is at an inflection point with demand for health services growing at a faster rate than our ability to supply services, because of our ageing population and people who are living with more chronic disease. Wesfarmers Health sees an opportunity to support public health by providing free access to screening on SiSU Health Stations located throughout Australia. By producing this Index – the most comprehensive real-time data source on cardiometabolic health in Australia – we are also raising awareness and hope to support an effective public health response,” said Ms Amos.

The Index uses de-identified data from 3 million digital health checks on SiSU Health stations located throughout Australia to tracks changes in multiple cardiometabolic risk factor rates against a 2018, pre-COVID baseline of 100. Australia’s 2024 Index score is 92, with positive health outcomes still below the pre-COVD 2018 baseline. Reported annually, the Index will continue to track Australia’s health debt recovery back to pre-COVID level – as well as provide a score for each federal electorate against the national average. 

Director Cardiology, Mater Hospital Brisbane Associate Professor Karam Kostner who attended the launch said the Index provides a sobering view of the current state and trajectory of cardiometabolic risk across the general Australian population.

“It confirms the urgent need for policy makers at State and Federal levels to commit to more scalable, holistic and effective cardiometabolic screening and prevention programs together to build a healthier tomorrow,” says Dr Kostner.

Directly aligned with Wesfarmers Health’s mission to make health, beauty and wellness experiences simpler, more affordable and easier to access, the data comes from SiSU Health Station checks, widely available at Priceline and Priceline Pharmacy stores across the country. The health checks are free, self-service and take as little as five minutes to complete.

Wesfarmers Health: Australia’s Health Index can be found here: sisuhealthgroup.com/wesfarmers-health-index

Refreshed Priceline Pharmacy introduces ‘cult’ beauty brands to Australian market

Priceline Pharmacy’s unique health and beauty credentials were on show at the 12th Beauty Prescription Live, as it revealed a refreshed brand and announced cutting-edge skincare brand Bubble will launch exclusively in its stores on 10 October.

At an intimate breakfast, guests were treated to a preview of the new Priceline Pharmacy brand that leverages its unique role as both a trusted source of health expertise in shopping centres and strips across Australia, as well as a leader in beauty products and service. The new brand launches in market at the end of the month.

Headlining Priceline Pharmacy’s investment in globally prominent beauty offers are cult Gen Z brand Bubble,

K-beauty brands INNISFREE and Beauty of Joseon, as well as female-founded brands Yours Only and Daily Skincare, that will also launch into Priceline Pharmacy.

The Beauty Prescription Live provides the inside scoop of what health and beauty products consumers are buying in Priceline Pharmacy’s 470 stores and online. Of the 1800 new products launched over the past year, stand-outs include the No7 Future Renew range which is now the top selling franchise for No7; JSHealth Advanced Magnesium+ powder; tbh x Matildas pimple patches; and Billie Eilish 3 which is the second fastest-selling fragrance product in the last quarter.

Priceline also revealed it sells:

  • One skincare product every 1.7 seconds
  • One makeup product every 2.2 seconds
  • One haircare product every 3.8 seconds
  • One vitamin & supplement product every 7.7 seconds, and
  • One fragrance every 24 seconds.

These are in addition to the two prescriptions dispensed every second by a Priceline pharmacist.

The top 10 bestsellers across key categories including makeup, skincare, moisturisers, tanning, vitamins & supplements, baby care and body washes were also revealed.

Retail Director, Richard Pearson, said Priceline Pharmacy is investing in a refreshed brand and leading health and beauty products to cement its place as Australia’s leading health and beauty retailer.

“Nobody else in the market offers the combination of health expertise and beauty experience – at an affordable price point – that Priceline Pharmacy does,” Richard said.

“Being the preferred retailer to launch a brand like Bubble into the Australian market is testament to Priceline Pharmacy being regarded as the place to launch new and exclusive brands that appeal to a wide range of Australians.”

“With value being top of mind, we are also investing in new and exclusive offers for our 9 million Sister Club members as well as our expanding private label range.”

Priceline Pharmacy’s Head of Beauty, Jenna Edebohls said that in addition to considerations around value, cultural trends are having a huge influence on consumer shopping behaviour.

“We have really seen the pop culture influence this year with glitter-based product sales going through the roof during Taylor Swift’s Australian Eras Tour, and at the time of Sabrina Carpenter’s launch of Espresso we saw a noticeable increase in blush sales.”.

More than 200 media and content creators – as well as a number of Priceline Pharmacy’s in-store Beauty Advisors – a attended the Beauty Prescription Live showcase featuring 61 brands, including 12 exclusive to Priceline Pharmacy including Umberto Giannini, No7, iLLi, Kynder, SVR, Revolution Beauty, Tanologist, MP Cosmetics and Biosource.

Priceline Pharmacist Amy Jones invited guests at the showcase to better understand their cardiometabolic health indicators including blood pressure, body composition, BMI, heart rate and diabetes through the SiSU Health Station.

“SiSU Health Stations are widely available within the Priceline Pharmacy network, enabling customers free cardiometabolic screening on a TGA-approved medical device,” Amy said.

“With Priceline pharmacists also embracing an increased scope of practice, including the administration of vaccinations for a variety of conditions, and stocking a wider range of complementary health products on their shelves, there is no better retail destination than a Priceline Pharmacy for a patient’s health care and beauty needs.”

Wesfarmers Health to build new fulfilment centre in Cairns

L-R (Doug Swan, Hon Warren Entsch MP, Neville Reys, Trent Twomey, Sean Adams and Cairns Deputy Mayor Brett Olds)

A ceremonial groundbreaking marked the commencement of the construction of Wesfarmers Health’s new API Cairns Fulfilment Centre.

Hundreds of Cairns locals will be employed during the construction phase with new, permanent jobs also created once the API site opens in October 2025.

Local dignitaries attended the event including Federal Member for Leichhardt, the Hon Warren Entsch MP, Cairns Deputy Mayor Brett Olds and the National President of the Pharmacy Guild of Australia, Professor Trent Twomey, who owns several pharmacies in the Cairns region serviced by Wesfarmers Health’s current API Distribution Centre. A welcome to country and smoking ceremony was conducted by Neville Reys from Gimuy-Walubara.

The new Fulfilment Centre will supply more than 120 pharmacies from Cairns, south to Mackay, inland to Mount Isa and to the tip of Australia including Thursday Island.

Executive General Manager – API, Doug Swan said, “Wesfarmers Health has a clear mission: to make health, beauty and wellness experiences simpler, more affordable and easier to access. And this new facility will help us achieve this mission.”

“The new Fulfilment Centre will be nearly three times as large as our current site and will increase product ranging to 6,500, boast updated technology in the warehouse and feature solar panels to drive our Net Zero sustainability goals.

“Our API wholesale business plays an extremely important role in servicing Australia’s health system. This is the only part of our health system where people located in rural and remote locations – like Cairns and beyond – get the same level of service, at the same price as those in big cities,” he said.

Trent Twomey, President of the Pharmacy Guild of Australia attended the event saying, “Pharmacies play a critical role in Australia’s healthcare system and rely on wholesalers like API to deliver medicines to our pharmacies. As the owner of pharmacies in Cairns, I’m excited by this larger, brand-new facility which will help me provide exceptional, timely service to customers in the Far North Queensland region.”

Priceline Pharmacy and Australian Women’s Weekly spotlight women’s health at sold-out health summit

On Saturday 31 August, more than 150 consumer guests attended the inaugural The Australian Women’s Weekly Health Summit, with Priceline Pharmacy as the major sponsor.

The event took place at Sydney’s Museum of Contemporary Art Australia and was the fastest selling event in Are Media history. Focused on women’s health topics including menopause, wellness, mental health, physical health, financial health and healthy eating, the day included a series of engaging panel discussions, cooking demonstrations and participatory sessions featuring some of Australia’s most trusted wellness experts and special guests.

Experts included Priceline Pharmacist Melissa Gannon, who took part in a Q&A with The Australian Women’s Weekly Editor and event host, Sophie Tedmanson, diving into commonly asked questions and concerns around key women’s health issues often presented to Pharmacists instore at Priceline Pharmacies.

On the event, Wesfarmers Health Head of Marketing – Retail Corrina Brazel, said “Priceline Pharmacy is thrilled to partner with The Australian Women’s Weekly on its Health Summit and Walk With The Weekly initiatives. Empowering women and shining a spotlight on some of the biggest issues in women’s health is a key element of the Priceline Pharmacy brand DNA. The Australian Women’s Weekly is the perfect platform for us to reach our audience in a unique way as we continue our investment in women’s health.”

The Australian Women’s Weekly Editor Sophie Tedmanson, said “This partnership with Priceline Pharmacy was the perfect fit for us to bring the event to life, given Priceline Pharmacy’s unwavering commitment to women and their health journeys, it was a great synergy between our two brands.”

Attendees also had the chance to get a free SiSU Health check at the event and went home with a range of product from brands exclusively stocked at Priceline Pharmacy including No7, Clear Skincare, Polished London and SWIISH.

Other guests and experts involved included MC Jessica Rowe, celebrity cook Julie Goodwin, fitness trainer Michelle Bridges, actress Jodi Gordon, radio and television personality Myf Warhurst, former model and podcaster Alison Daddo, TV GP Dr Ginni Mansberg, financial expert Effie Zahos, First Nations social and emotional wellbeing counsellor Dr Liz Dale, and CEO of Jean Hailes for Women’s Health, Dr Sarah White.

Priceline Pharmacy’s partnership with The Australian Women’s Weekly continues to inspire women to prioritise their health into September with the launch of Walk With The Weekly: an initiative encouraging women to walk for 30 minutes a day throughout September to improve physical and mental health and encourage community connection.

Priceline Pharmacy Shellharbour crowned 2024 national Store of the Year

From left: Wesfarmers Health Retail Director Richard Pearson, Franchise Partner Andrew Wilson, Retail Manager Janine Hamilton, Pharmacist Carly Kennedy, Assistant Retail Manager Chloe Markulic and Priceline Pharmacy General Manager Customer Operations Cathi Scarce

Priceline Pharmacy announced its top performers of 2024 last night at its annual franchise conference.

Priceline Pharmacy announced its top performers of 2024 last night at its annual franchise conference.

Held on the Gold Coast, the conference was the brand’s biggest yet with over 500 attendees gathering to hear from senior Wesfarmers Health and Priceline Pharmacy leaders. Content included educational workshops, inspirational speakers and key brand updates including an exciting sneak peek at a brand refresh launching later in the year.

The three-day conference culminated in the brand’s annual Awards Dinner and announcement of the national winners in over ten award categories.

The coveted Store of the Year title went to Priceline Pharmacy Shellharbour, recognising the New South Wales store’s commercial results, exceptional customer service and participation in brand initiatives. In addition to taking out the top award, Priceline Shellharbour also won the Sisterhood Award for its incredible efforts in fundraising over $24k for the Priceline Sisterhood Foundation over the last year.

Janine Hamilton, Retail Manager at Shellharbour, was elated at the store’s win, “Our team has worked so hard to achieve this goal, I couldn’t be prouder of them.”

Wesfarmers Health Retail Director Richard Pearson said it was an exciting time to be part of the brand.

“The last three days have been about celebrating what we’ve achieved so far and outlining our plans to take our business to the next level.

“With stores like Priceline Pharmacy Shellharbour leading the way, the future is bright for the brand and our Priceline Pharmacy stores.”

Retail Manager of the Year was awarded to Sharyn Gordon from Priceline Pharmacy Garden City in Queensland, Aimee Rose from Priceline Pharmacy Glenorchy in Tasmania was awarded Pharmacist of the Year, and Annie Koch from Priceline Pharmacy Tanunda in South Australia was awarded Beauty Advisor of the Year.

Other finalists for Store of the Year included Priceline Pharmacy Parkhurst in Queensland, Priceline Pharmacy Tanunda in South Australia, Priceline Pharmacy Glenorchy in Tasmania, Priceline Pharmacy Watergardens in Victoria and Priceline Pharmacy Midland Gate in Western Australia.

Winners

  • Store of the Year – Priceline Pharmacy Shellharbour, NSW
  • Retail Manager of the Year – Sharyn Gordon, Priceline Pharmacy Garden City, Qld
  • Pharmacist of the Year – Aimee Rose, Priceline Pharmacy Glenorchy, Tas
  • Beauty Advisor of the Year – Annie Koch, Priceline Pharmacy Tanunda, SA
  • Online Achievement Award – Priceline Pharmacy Firle, SA
  • Sales Achievement Award – Priceline Pharmacy Cabramatta, NSW
  • Customer Care Award – Priceline Pharmacy Parkhurst, Qld
  • Sister Club Award – Priceline Pharmacy Yass, NSW
  • Sisterhood Award – Priceline Pharmacy Shellharbour, NSW
Priceline-Pharmacy-Store-of-the-Year-Awards-24-2

From left: Priceline Pharmacy General Manager Customer Operations Cathi Scarce, Franchise Partner Andrew Wilson, Assistant Retail Manager Chloe Markulic, Pharmacist Carly Kennedy, Retail Manager Janine Hamilton and Wesfarmers Health Retail Director Richard Pearson

Priceline Pharmacy joins OnePass

With over 8 million members and a 22-year heritage, Priceline’s Pharmacy’s Sister Club program has long been a key differentiator for the brand. Today, Priceline adds even more value to the program with the announcement it has joined the OnePass Program.

From today, Sister Club members who link their OnePass account with their Sister Club account will receive the following benefits:

  • free delivery on thousands of items with no minimum spend;
  • 365-day change of mind returns on eligible items; and
  • for those members who are Sister Club tier members, the ability to earn 2x points for every $1 spent in store on eligible purchases at Priceline.

That’s in addition to existing Sister Club benefits already available, like $5 reward vouchers for every 400 points earned, exclusive member pricing and sales event previews, and access to beauty boxes and birthday gifts. The three-tiered system unlocks greater benefits depending on members’ annual spend.

Sister Club members who join OnePass for just $4 per month will unlock benefits to other favourite Australian brands like Kmart, Target, Catch, Bunnings Warehouse, Officeworks and InstantScripts.

Richard Pearson, Wesfarmers Health Retail Director, said the addition of OnePass will add even more value to the Sister Club.

“Sister Club members are incredibly engaged with Priceline Pharmacy and we know members shop more frequently and spend more than non-members. We’ve always had a strong focus on providing extra benefits to our members to ensure continued value of the program, and Priceline joining OnePass is a perfect example of that.

“Not only will this provide Sister Club members with more, we also expect to see it help attract a new set of customers to Priceline as OnePass members take advantage of the Priceline benefits now available to them.”

More information about OnePass can be found here:  www.priceline.com.au/onepass.

Priceline Pharmacy delivers age-positive education for store teams

Priceline Pharmacy is set to launch its “I’m me” autumn campaign, fronted by Ambassadors Chrissie Swan and Ita Buttrose, to celebrate positive ageing across its 470+ stores around the country.

The “I’m me” campaign follows new nationwide research by YouGov on behalf of Priceline Pharmacy, which found that more than two in five Australian women aged 40+ feel invisible.

The research also found the place most women feel invisible/ignored is shopping in retail stores (41%).

In order to deliver best class age-positive customer service, Priceline Pharmacy ambassador Ita Buttrose will take on an expanded campaign role, appointed Positive Ageing Chief to educate and inspire Priceline Pharmacy employees with age positive tips and training.

Buttrose’s six-week video training will be posted to a dedicated positive ageing channel on Priceline Pharmacy’s digital internal communications platform WorkJam. The training and tips will be available 24/7 for team members to access.

Buttrose says, “Growing older and more experienced won’t really be “in” until we see more representation, and acceptance, which is why it’s so important we value women of all ages.

“I’m thrilled to contribute to the growing positive ageing movement and to be able to share my experiences and advice with the Priceline Pharmacy team members who really are on the front line when it comes to making Australian women feel visible.”

Priceline Pharmacy General Manager Andrew Vidler said, “At Priceline Pharmacy, we have always understood the important role a pharmacy plays within the community. We believe no one should ever feel invisible, disconnected, or unimportant. Our 2023 autumn campaign “I’m me” is about celebrating acceptance, inner confidence, and positivity and equipping our store teams with age positive training to continue to deliver real, classic care to our communities,” Vidler says.

“I’m me” runs from Thursday 23 February to Wednesday 12 April across Priceline Pharmacy stores nationwide and will come to life in-store through multiple touchpoints.

  • YOU magazine featuring Alison Brahe-Daddo’s menopause story, plus autumn skin, beauty, hair and wellness essentials.
  • Select in-store demonstrations with experienced Beauty Advisors.
  • Online masterclass for Priceline team members with Priceline Hair and Makeup Director Sarah Laidlaw, showcasing over 30 years of trade secrets.
  • Consumer competition to win a $10,000 Luxury Escapes voucher and hundreds of instant win prizes. Customers can enter by making an eligible purchase of $10 or more in store or online, visiting pricelinecelebratesyou.com.au and selecting their descriptor word for their chance to instantly win as well as enter the draw to win a $10,000 holiday.

About the Research

All figures, unless otherwise stated, are from YouGov Plc. Total sample size was 1025 women. Fieldwork was undertaken between 18 – 22 January 2023. The survey was carried out online. The figures have been weighted and are representative of all Australian women (aged 40+).

Priceline Sisterhood Foundation welcomes new charity partners supporting female economic independence

SisterWorks: A sister working in the social enterprise production

The Priceline Sisterhood Foundation is proud to welcome two new Charity Partners – Fitted for Work and SisterWorks.

The charities join existing Charity Partners Perinatal Anxiety & Depression Australia (PANDA), Raise and Motherless Daughters, all of whom support Australian women and their families.

Fitted for Work helps women become work ready, gain secure employment and experience success in their careers by supporting the development of practical skills, knowledge and self-esteem.

SisterWorks supports migrant, refugee and asylum-seeker women to become economically empowered by helping them to develop skills, confidence and connections. It also supports women to find employment, start their own businesses and navigate the Australian system.

Chair of the Priceline Sisterhood Foundation and Wesfarmers Health Managing Director Emily Amos said: “The Priceline Sisterhood Foundation partners with charities whose programs and services will be materially strengthened thanks to the funds they receive. Fitted for Work and SisterWorks are incredible charities that empower women to become job ready and gain financial independence. The Foundation is proud to bolster the support these charities offer Australian women from diverse backgrounds and, in turn, their families.”

Fitted for Work Managing Director Donna de Zwart said: “We are thrilled to be named as a new Charity Partner of the Priceline Sisterhood Foundation. We have long admired the Foundation’s commitment to making a meaningful difference for women throughout Australia, and we can’t wait to work together to further this crucial work. This partnership will help Fitted for Work to grow our reach so that we can assist thousands more women in need across Australia.”

SisterWorks CEO Ifrin Fittock said: “SisterWorks is humbled and honoured to have been chosen as a Charity Partner of the Priceline Sisterhood Foundation. This partnership represents a coming together of shared goals to empower women and improve their lives.”

The Sisterhood Foundation was established in 2011 and has raised over $8.57m since its inception. It raised $1.21m during the 2023 ‘Stand Up for the Sisterhood’ campaign, which saw Australia’s favourite comedians Dave Hughes, Nikki Britton, Claire Hooper and Lizzy Hoo perform a charity comedy show with host Chrissie Swan.

As the Foundation welcomes two new Charity Partners, it concludes its partnership with Dementia Australia, which it has supported for 13 years.

Wellness industry leader and innovator to launch in 460 Priceline stores

Co-founded by Sally Obermeder and Maha Corbett, SWIISH’s wellness range will be available in Priceline stores nationally from November 2023. This partnership will see the brand roll-out in 460 Priceline stores nationally making it the brand’s largest retailer launch to date.

The launch into Priceline is a defining moment for the brand’s direction, and cements the brand’s commitment to provide accessibility for consumers. SWIISH have created a loyal and dedicated customer base who are aligned with the SWIISH and PRICELINE values of placing wellbeing at the forefront.

“Priceline has always been our #1 retail partner of choice, sharing our commitment to supporting Australians with their health. We are so excited for this partnership,” said Sally Obermeder.

SWIISH products use only the highest-grade ingredients with no shortcuts, no preservatives, no cheap fillers and no nasties. The supplements are carefully created, scientifically formulated and renowned for their efficacy.

“The ingestible beauty category is seeing huge growth, as consumers discover the power of supplements and how effective they are in supercharging wellness,” said Maha Corbett.

With key supplements formulated to improve skin glow, hair growth, gut health, sleep, metabolism and energy levels the range is designed to enable you to seize each day with a glowing healthy confidence.

Priceline’s 3 million digital health checks highlight national COVID bounce back

Priceline Pharmacies have provided more than three million health checks on health stations since rolling them out nationwide in 2015.

Health checks from the past two years shows that Australians are improving on key health metrics that were experiencing declines during COVID lockdowns.

The medical grade self-service stations are free to use and measure blood pressure, heart rate, height and weight for body mass index (BMI) and body fat percentage. They also assess diabetes risk, perceived stress levels and smoking status, all within five minutes.

Priceline Pharmacy Retail Director Richard Pearson said: “Priceline Pharmacy believes health care should be accessible for all Australians. Our 310 health stations are in stores across every state and territory, from major cities to regional and remote towns. They’ve provided 1.2 million Australians important insights about their health and health risks, all in the time it takes for a script to be filled.”

The data provided by repeat users of Priceline health stations provide valuable insights into the health of the nation. Over the last two years* repeat users demonstrated a strong bounce back from the impact of COVID lockdowns:

  • Users with high blood pressure (140/90mmHg or higher) decreased by 18%
  • Users with high body fat percentage (risk level varies by age and gender) decreased by 6.4%
  • Users with high BMI (BMI 30-35) decreased by 1.4%
  • The number of smokers decreased by 9.1%
  • Users achieved a net weight reduction of 12,471 kg.

During COVID lockdowns, all key longitudinal health risks had increased by the end of 2020.

Other top findings from Priceline health station data over the past two years* include:

  • Amongst both women and men, the highest proportion of health station users were in the 25-34 age bracket
  • Australian men, who represent 47% of users, are less healthy than Australian women across a range of key measures including high blood pressure (17% compared to 13%), high BMI (26% compared to 23%), high body fat percentage (55% compared to 32%), smoking prevalence (19% compared to 15%) and diabetes prevalence (6% compared to 4%)
  • 65% on men are classified as either overweight or obese. This is 49% for women.
  • Women are almost twice as likely to report high perceived stress levels compared to men.

*Longitudinal measurement of repeat Priceline health station users between 1 October 2021 and 30 September 2023.

Priceline-SiSU-3-millionth-health-check2

Priceline ambassador Olivia Rogers with health station